Traditionally blogging was seen as the online voice of individuals, but has since evolved to become a powerful communications channel for businesses.
Business owners crave good content, opinions, interpretation, examples, predictions on industry trends or any information that puts them ahead of the competition. Blogging is now about taking face-to-face conversations online and is more aligned [...]
Tag Archives: DUO Marketing + Communications
Unlocking the benefits of B2B blogging
5 Apr
1Stream: Seven financial benefits of Hosted Contact Centres
23 Mar
By Bruce von Maltitz, managing director at 1Stream
Contact Centres are traditionally associated with huge capital costs, but businesses can cut those costs by between 30-45 percent simply by outsourcing to a hosted contact centre solution.
Hosted Contact Centres are based on the Software as a Service (SaaS) business model and eliminate the need for companies to [...]
How social media has changed PR
9 Mar
By JUSTIN LAWRENCE, Account manager at DUO Marketing + Communications
With more and more people – and businesses – latching on to the hype of social media, public relations companies have had to adapt business policies in order to embrace the online phenomenon.
Social media is no longer thought of as a new technology, but is now [...]
How to build an effective linking strategy
8 Mar
Written by: PATRICK GORDON / Online Account Manager DUO Marketing + Communications
It’s a well known fact that an effective linking strategy has a major impact on the success or failure of one’s brand online, but with so many potential tools out there, where should one begin?
As a starting point, define your purpose; ask [...]
