It’s no secret that the world of work has changed profoundly and will continue to change over the next 30 years. Technology has enabled businesses to work effectively with people anywhere in the world, as if you are virtually in the same room as them, collaborating and discussing opportunities for new markets.

Equally, we consume information on the move and communication is cheap, simple and instant. You need never be out of reach (unless you want to be of course!).
These are technologies which have been developed now and in the next 30 years will become an accepted part of human behaviour.

Some have improved our working lives significantly, while others are just hard and uncomfortable to deal with.

Let’s take a look at some of the technologies that will make its influence in businesses this year:
Mobile

According to wiGroup, mobile technology is set to drive explosive growth. In the SME sector specifically. “After speaking to more than 200 SME owners and managers from across the country, we found that not only are they using mobile to drive sales and marketing efforts, but they are hungry for more. Nearly one in five SMEs surveyed are busy putting some form of mobile strategy in place,” says Peter Miller, head of Retail at wiGroup. There will be more emphasis by SMEs on serving the needs of the mobile user, developing unique mobile applications and taking advantage of the mobile device in general, predicts wiGroup.
The Uber Effect

The effect Uber has had on the taxi industry is hard to quantify. The company – which only started operations in 2010 – is valued at more than $41-billion today. Despite not owning any actual vehicles, it has dominated every market it entered by enabling customers and drivers to enjoy a quality experience. Similarly, Airbnb has grown into one of the biggest booking platforms in the world, despite not owning a single room. Expect other industries to be disrupted by these types of businesses in the near future.
Wearables

Technology researcher, Gartner predicts that 2015 is gearing up to be the year of wearable tech. Google developed Google Glass, a wearable type of technology that displays information in smartphone, with a hands-free format. There are a huge range of wearable fitness trackers smartwatches on the market, with even Apple entering the fray with its iWatch. However, this is just the beginning – wearables are set to become wildly popular, especially with innovative new technologies such as Microsoft’s recently announced HoloLens.
Security

According to techradar.pro 2014 was seen as the year of ‘cyber-attacks’, and growing concerns continue to loom for businesses. Companies will start looking at security first before anything else and suppliers and vendors will have to incorporate this as a core feature going forward.

The pace of technology and business will change and only fast-track – the above trends will broaden or deepen and unlock significant change for businesses, while for others the disruption will only cause a headache. Businesses should look at the emerging trends and find opportunity for new market and ultimately, invent a new way of doing business.

Latest Tweets From @DUOMarketing

Leave A Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.