Finding synergy between PR and digital marketing

Traditional PR agencies are facing an increasing number of challenges to getting clients’ messaging out there. Publications are shutting down or downsizing, many require advertising in order to place certain types of content, the appetite for event attendance has fallen,… Read More

Why a business always needs PR

You need PR more than ever during uncertain and challenging economic times 2018 has certainly been an exhilarating roller coaster ride for South Africans so far. A new President, a cabinet reshuffle, stronger (but still uncertain) currency all point to… Read More

Choose your words carefully

Before opening your mouth to speak to the media or dashing off an email or tweet that might find its way into a newsroom, it’s worth considering what the legal ramifications of your words might be. Once they’re broadcast, printed… Read More