PR & Digital Marketing Case Studies

FAQs

Case Studies

Service Category
Braintree
October 6, 2025

Beyond the target: How DUO elevated Braintree’s brand and drove massive awareness

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Beyond the target: How DUO elevated Braintree’s brand and drove massive awareness
Vox
September 17, 2025

20 Years of Partnership: How DUO and Vox Built a Lasting Legacy of PR Success

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20 Years of Partnership: How DUO and Vox Built a Lasting Legacy of PR Success
Braintree
August 7, 2025

How PR and Digital Marketing helped position Braintree as a Microsoft Dynamics leader in Africa

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How PR and Digital Marketing helped position Braintree as a Microsoft Dynamics leader in Africa
Case Study Banners 04 1
August 7, 2025

Evidence-based, strategic PR and marketing for Telviva helps build blueprint for future of communications

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Evidence-based, strategic PR and marketing for Telviva helps build blueprint for future of communications
Telviva
April 17, 2025

DUO uses digital marketing and quality thought-leadership to strengthen Telviva’s brand

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DUO uses digital marketing and quality thought-leadership to strengthen Telviva’s brand
Braintree
February 12, 2025

Integrated digital marketing and PR campaign builds targeted brand awareness for Braintree

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Integrated digital marketing and PR campaign builds targeted brand awareness for Braintree
PR
November 29, 2024

Ecentric: PR is the foundation for real return on investment through lead generation

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Ecentric: PR is the foundation for real return on investment through lead generation
Armata
October 3, 2024

Using integrated B2B and B2C PR to elevate Armata’s cybersecurity expertise and credibility

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Using integrated B2B and B2C PR to elevate Armata’s cybersecurity expertise and credibility
Telviva
September 10, 2024

Strengthening brand credibility and driving lead generation for Telviva through PR and digital marketing

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Strengthening brand credibility and driving lead generation for Telviva through PR and digital marketing
Vox
August 27, 2024

Amplifying Vox’s brand awareness with a targeted content strategy and media engagement approach

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Amplifying Vox’s brand awareness with a targeted content strategy and media engagement approach
One Degree
July 4, 2024

Building brand credibility and trust for a disruptive recruitment platform in 6 months

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Building brand credibility and trust for a disruptive recruitment platform in 6 months
Altron
July 1, 2024

Positioning the Altron brands

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Positioning the Altron brands
redAcademy
June 4, 2024

Proving the business case to showcase partnerships for future lead generation

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Proving the business case to showcase partnerships for future lead generation
mukuru-send-money
May 16, 2024

How an effective partnership with DUO can take PR to new heights

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How an effective partnership with DUO can take PR to new heights
Mukuru integrated digital campaign to enhance brand visibility and reduce time needed from busy execs.
March 6, 2024

Mukuru adopts integrated digital campaign approach to maximise brand visibility and time of executives

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Mukuru adopts integrated digital campaign approach to maximise brand visibility and time of executives
Ecentric 6-month review
February 9, 2024

Ecentric uses PR and Digital Marketing to build awareness and reach new markets

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Ecentric uses PR and Digital Marketing to build awareness and reach new markets
Using PR and digital to build awareness of GhostDraft in South Africa
October 24, 2023

Using PR and digital to build awareness of GhostDraft in South Africa

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Using PR and digital to build awareness of GhostDraft in South Africa
Altron Karabina MD Collin Govender
February 23, 2023

Using digital campaigns to raise awareness of new company leadership

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Using digital campaigns to raise awareness of new company leadership
Frogfoot 12 Month Annual Review
December 8, 2022

Frogfoot uses PR to highlight differentiators in competitive FNO market

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Frogfoot uses PR to highlight differentiators in competitive FNO market
Mukuru 12 month annual review
December 8, 2022

Building B2B brand awareness for Mukuru using a commercially aligned PR content strategy

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Building B2B brand awareness for Mukuru using a commercially aligned PR content strategy
Vox 12 month annual review
December 8, 2022

Using authentic, quality content from industry experts to create brand awareness and building credibility for Vox

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Using authentic, quality content from industry experts to create brand awareness and building credibility for Vox
DUO PR and digital marketing case study for Telviva
December 8, 2022

Using LinkedIn to drive brand awareness among high-value audiences

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Using LinkedIn to drive brand awareness among high-value audiences
DUO PR and digital marketing case study for Parket
November 21, 2022

Using PR and digital marketing to build a new tech brand

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Using PR and digital marketing to build a new tech brand
Telviva
May 18, 2022

Using integrated marketing and communications for brand elevation and lead generation

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Using integrated marketing and communications for brand elevation and lead generation
Telviva digital and social advertising
October 25, 2021

Brand elevation among high-value audiences through targeted LinkedIn advertising

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Brand elevation among high-value audiences through targeted LinkedIn advertising
Vox annual PR review 2021
May 11, 2021

Building B2B and consumer brand awareness through quality PR content and interviews

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Building B2B and consumer brand awareness through quality PR content and interviews
Africa media distributon trial for Everlytic
April 22, 2021

Africa media distribution trial for Everlytic

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Africa media distribution trial for Everlytic
Altron Karabina Africa Media Trial
April 22, 2021

Africa media distribution trial for Altron Karabina

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Africa media distribution trial for Altron Karabina
Mukuru annual review
April 22, 2021

Using PR to build broad brand awareness for Mukuru

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Using PR to build broad brand awareness for Mukuru
Everlytic PR annual review
April 12, 2021

Using quality content to build brand awareness for Everlytic

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Using quality content to build brand awareness for Everlytic
201209 - Duo Marketing Infographic_Inovo_1200x627-01(1)
February 12, 2021

Using media interviews to achieve brand recognition

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Using media interviews to achieve brand recognition
Mukuru infographic
December 9, 2020

Using quality PR content to drive Pan-African brand visibility

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Using quality PR content to drive Pan-African brand visibility
201013 - Duo Markerting Infographic_Telviva_1200x627-01
October 21, 2020

Using PR to strengthen Telviva’s market leadership position

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Using PR to strengthen Telviva’s market leadership position
Vox case study infographic
October 13, 2020

Growing brand awareness through thought leadership and targeted media engagements

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Growing brand awareness through thought leadership and targeted media engagements
The Social Collective case study infographic
October 5, 2020

Brand-building through newsjacking for The Social Collective

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Brand-building through newsjacking for The Social Collective
workfromhome duo
September 21, 2020

Driving B2B marketing with white papers

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Driving B2B marketing with white papers
Altron Karabina case study
September 1, 2020

Strengthening brand equity for a leading South African software consultancy

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Strengthening brand equity for a leading South African software consultancy
Fuzzy logic case study, PR, public relations, marketing, digital marketing, PR, tech specialists, PR for tech companies
June 8, 2020

Fuzzy Logic, entrusted the enhancement and elevation of its brand to DUO

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Fuzzy Logic, entrusted the enhancement and elevation of its brand to DUO
Office of the Consul of Japan, PR, public relations, marketing, digital marketing, PR, tech specialists, PR for tech companies
June 8, 2020

Growing the Office of the Consul of Japan’s presence on Facebook

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Growing the Office of the Consul of Japan’s presence on Facebook
PR, public relations, marketing, digital marketing, PR, tech specialists, PR for tech companies, client, redPanda
June 8, 2020

PR and Digital Marketing – a match made in heaven

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PR and Digital Marketing – a match made in heaven
PR, public relations, marketing, digital marketing, PR, tech specialists, PR for tech companies, content creation, writing
June 8, 2020

Building valuable relationships with industry-leading media

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Building valuable relationships with industry-leading media
Broadening the recruitment drive using digital, PR and marketing,digital PR and marketing
June 8, 2020

Broadening the recruitment drive using digital

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Broadening the recruitment drive using digital
architecture-buildings
June 8, 2020

Building a social media presence in SA for a major Embassy

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Building a social media presence in SA for a major Embassy
Building an authentic and impactful presence in Africa
June 8, 2020

Building an authentic and impactful presence in Africa

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Building an authentic and impactful presence in Africa
computer server
June 8, 2020

Results from PR investment: Veeam 2019 case study

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Results from PR investment: Veeam 2019 case study
Social Places case study infographic
June 8, 2020

Building brand equity for a growing MarTech client

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Building brand equity for a growing MarTech client
Paygate team photo
June 8, 2020

Using PR to build brand awareness and credibility in the local market for Paygate before it was acquired by a global investor

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Using PR to build brand awareness and credibility in the local market for Paygate before it was acquired by a global investor
IDU Kevin Phillips
June 8, 2020

Using PR to drive awareness of IDU amongst local financial directors

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Using PR to drive awareness of IDU amongst local financial directors
June 8, 2020

Vox partners with DUO for an integrated marketing campaign to drive sales

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Vox partners with DUO for an integrated marketing campaign to drive sales
Gartner Symposium ITxpo 2013 Cape Town South Africa
June 8, 2020

Reinforcing the Gartner Symposium’s positioning as most important local gathering of CIOs and IT Execs

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Reinforcing the Gartner Symposium’s positioning as most important local gathering of CIOs and IT Execs
Davide Hanan QlikView
June 8, 2020

QlikView

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QlikView
1Stream Jed Bruce 1
June 8, 2020

Using a highly targeted PR campaign to build and strengthen awareness of the 1Stream brand

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Using a highly targeted PR campaign to build and strengthen awareness of the 1Stream brand
WiGroup Platform Featured on BizRadio
June 8, 2020

Using PR content marketing and social media to help wiGroup build its brand

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Using PR content marketing and social media to help wiGroup build its brand
Amazon Stand 5
June 8, 2020

Using PR to launch Amazon’s customer service centre in SA

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Using PR to launch Amazon’s customer service centre in SA
rubric
June 8, 2020

Rubric uses PR and digital marketing to establish and build its brand in SA

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Rubric uses PR and digital marketing to establish and build its brand in SA
Servers
June 8, 2020

Helping Veeam reposition its brand in the South African market

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Helping Veeam reposition its brand in the South African market
Peter Sondergaard copy
June 8, 2020

DUO tasked with generating maximum visibility and sales for the Gartner Symposium/ ITxpo 2014

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DUO tasked with generating maximum visibility and sales for the Gartner Symposium/ ITxpo 2014
CloudGate Android PC
June 8, 2020

CloudGate uses PR, marketing and social media to launch in the local market

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CloudGate uses PR, marketing and social media to launch in the local market
Nomanini's airtime vending terminal
June 8, 2020

Nomanini turns to PR to build brand recognition and credibility in competitive market

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Nomanini turns to PR to build brand recognition and credibility in competitive market
Framework One business process automation mindmap e1416491418923
June 8, 2020

DUO helps Framework One distil key brand messaging and differentiators

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DUO helps Framework One distil key brand messaging and differentiators
Stone Three
June 8, 2020

Stone Three uses PR to build broad brand visibility and credibility in SA

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Stone Three uses PR to build broad brand visibility and credibility in SA
Huawei Enterprise
June 8, 2020

Using social media to differentiate Huawei Enterprise in the local market and building the second-largest country following outside of China

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Using social media to differentiate Huawei Enterprise in the local market and building the second-largest country following outside of China
facebook gartner 1200 628
June 8, 2020

Using PR to drive broad visibility & drive leads for the Gartner Symposium/ITxpo

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Using PR to drive broad visibility & drive leads for the Gartner Symposium/ITxpo
Qualica website update
June 8, 2020

Redesigning a corporate website to ensure it reflects the brand promise of simplicity

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Redesigning a corporate website to ensure it reflects the brand promise of simplicity
nomanini elula gdp general.643tint
June 8, 2020

Nomanini – a journey of two years

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Nomanini – a journey of two years
Vox Telecom photo
June 8, 2020

Vox uses PR and digital marketing to launch new projects, highlight CSI

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Vox uses PR and digital marketing to launch new projects, highlight CSI

FAQ

How to prove my tech solution actually works?

Data-driven client case studies. We interview your clients to extract the “before and after” story and metrics that prove your value to future prospects.

 Our portfolio showcases how we’ve helped local and global tech brands scale across Sub-Saharan Africa through targeted, high-impact communications.

We turn simple quotes into multi-format assets, including video testimonials, social snippets, and detailed infographics for organic and paid social media.

We focus on the business outcome—time saved, risk mitigated, costs reduced or revenue or efficiency gains—to make “invisible” software benefits tangible and impressive.

Our case studies detail the typical trajectory: from initial messaging alignment to a consistent cadence of top-tier media hits and improved search visibility.